Interact with Your Tech-Savvy, Mobile Audience on a One-to-One Basis
This is the age of the smartphone — at last count some 33 million iPhones and millions of Androids have been sold — and a new avenue for marketing your company has been paved. Branded smartphone...
View ArticleDoes Your Brand Measure Up In A Mobile Environment?
Take the mobile marketing challenge: Do you have a mobile-friendly site? How about mobile-friendly landing pages and email? Is it easy for mobile customers to interact with you? Are you losing sales...
View ArticleIt’s a Game Changer: People are Texting More than Talking
Surveys are confirming what you’ve been seeing with your own eyes — people are using their cell phones more for texting than talking. The old fashioned phone conversation may go the way of the smoke...
View ArticleWhy Is There a QR Code on My Banana?
I noticed a funny sticker on my banana one recent morning when I was making breakfast. You’ve probably seen them around – a small square with a bunch of squiggles, and then four smaller boxes within...
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